From cold lists to qualified leads — automated
150K+ EUR in pipeline revenue generated
Marketing & Lead Generation
The Challenge
A European marketing agency was generating leads manually — cold calling, hand-picking prospects from directories, and tracking everything in spreadsheets. The founder was spending 60% of their time on lead sourcing instead of closing deals. The agency had paying clients but couldn't scale because the top of the funnel was entirely dependent on one person's manual effort.
Our Approach
Sourced prospect data from multiple channels using AI scraping tools
Normalized messy contact data into a clean, enriched database
Enriched leads with company data, decision-maker info, and intent signals
Decided which leads to prioritize using AI scoring models
Acted with automated email sequences and follow-up workflows
Verified deliverability and engagement at every touchpoint
Learned from response data to continuously improve targeting
The Solution
- AI-powered lead scraping and enrichment pipeline
- Automated multi-channel outreach (email + LinkedIn)
- CRM integration with automated pipeline management
- Real-time dashboards for campaign performance
- Lead scoring system that improved over time
Results
150K+ EUR
Pipeline revenue generated in 18 months
3x
Increase in qualified leads per month
70%
Reduction in time spent on manual prospecting
Founder freed up
To focus on client delivery and growth